The design of business : why design thinking is the next competitive advantage / Roger Martin.
By: Martin, Roger.
Material type: BookPublisher: Boston, Mass. : Harvard Business Press, 2009Description: 191 p. : ill.ISBN: 9781422177808.Call No.: HD 53 M377D Subject(s): Creative ability in business | Lateral thinking | Creative thinking | Knowledge management | ManagementBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HD 53 M377D (Browse shelf) | Available | 201209120017 |
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HD53 K829I Innovation : leadership strategies for the competitive edge | HD 53 L532D Designing for growth : | HD53 M362 The management of intellectual property / | HD 53 M377D The design of business : | HD53 M377N 99% inspiration : tips, tales & techniques for liberating your business creativity | HD53 M377N 99% inspiration : tips, tales & techniques for liberating your business creativity | HD53 M523T 2006 Thinkertoys : |
Includes bibliographical references and index
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