Marketing foundations / G. Thomas M. Hult, William M. Pride, O.C. Ferrell.

By: Hult, G. Tomas M.
Contributor(s): Pride, William M | Ferrell, O.C, 1945-.
Material type: materialTypeLabelBookPublisher: Australia : South-Western Cengage Learning, c2013Edition: 5th ed. , international ed.Description: 585 p. : col. ill.ISBN: 9781133190974.Call No.: HF 5415 H847M 2013 Subject(s): MarketingBibliography, etc. Note: Includes bibliographical references and indexes
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HF 5415 H847M 2013 (Browse shelf) In transit from Main Campus to City Campus since 2020-07-13 201302060058
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HF 5415 H847M 2012 Marketing / HF 5415 H847M 2013 Marketing foundations / HF 5415 H847M 2013 Marketing foundations / HF 5415 H847M 2013 Marketing foundations / HF5415 H867M Marketing theory : the philosophy of marketing science HF5415 J334M Modern marketing HF5415 J336M Marketing strategy and uncertainty /

Includes bibliographical references and indexes

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