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Breakthrough branding : how smart entrepreneurs and intrapreneurs transform a small idea into a big brand / Catherine Kaputa.

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BookPublisher: Boston, Mass. : Nicholas Brealey Publishing, 2012Description: 272 p.ISBN: 9781857885811.Call No.: HF 5415.1255 K368B Subject(s): Branding (Marketing) | Success in businessBibliography, etc. Note: Includes bibliographical references and index

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Current location	Call number	Status	Date due	Barcode
Main Campus Book Shelves	HF 5415.1255 K368B (Browse shelf)	Available		201311050017

Includes bibliographical references and index

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