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Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices / Jeff Hasen.

By: Hasen, Jeff, s1958-.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : Wiley, c2012Description: xvii, 206 p.ISBN: 9781118243268.Call No.: HF5415.1265 H373M 2012 Subject(s): Telemarketing | Mobile commerce | Internet marketing | Cell phone advertisingGeneral Note: Includes index
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Book Shelves 		HF5415.1265 H373M 2012 (Browse shelf) Available 2014000003544

Includes index

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