Unrelenting innovation : how to build a culture for market dominance / Gerard J. Tellis.
By: Tellis, Gerard J.
Material type: BookSeries: Warren Bennis series.Publisher: San Francisco, Calif. : Jossey-Bass, c2013Description: 332 p. : ill.ISBN: 9781118352403.Call No.: HF5415.153 T444U Subject(s): New products | Diffusion of innovations | Creative ability in business | Technological innovations | Strategic planning | Market shareBibliography, etc. Note: Includes bibliographical references and index.Current location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.153 T444U (Browse shelf) | Available | 2015000000530 |
Includes bibliographical references and index.
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