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The handbook of online and social media research : tools and techniques for market researchers / by Ray Poynter.

By: Poynter, Ray.
Material type: materialTypeLabelBookPublisher: Chichester : Wiley, 2012Description: 441 p. : ill.ISBN: 9780470710401.Call No.: HF5415.2 P696H 2012 Subject(s): Marketing research | Social media | Internet searchingBibliography, etc. Note: Includes bibliographical references and index.
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Book Shelves 		HF5415.2 P696H 2012 (Browse shelf) Available 2015000001340

Includes bibliographical references and index.

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