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Brand media strategy : integrated communications planning in the digital era / Antony Young.

By: Young, Antony, 1964-.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Palgrave Macmillan, c2014Edition: 2nd ed.Description: 242 p. : ill.ISBN: 9781137279569.Call No.: HF5415.1255 Y686B 2014 Subject(s): Branding (Marketing) | Internet marketing | Social mediaBibliography, etc. Note: Includes bibliographical references and index.
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Current location Call number Status Date due Barcode
Main Campus
Book Shelves 		HF5415.1255 Y686B 2014 (Browse shelf) Available 2015000001332
Main Campus
Book Shelves 		HF5415.1255 Y686B 2014 (Browse shelf) Available 2015000001862

Includes bibliographical references and index.

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