Brand aid : a quick reference guide to solving your branding problems and strengthening your marketing position / Brad VanAuken.
By: VanAuken, Brad.
Material type: BookPublisher: New York, New York : AMACOM, c2015Edition: Second edition.Description: xviii, 332 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780814434734.Call No.: HD69.B7 V362B 2015 Subject(s): Brand name products -- Management | Branding (Marketing) | Trademarks -- DesignBibliography, etc. Note: Includes bibliographical references and index.Current location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HD69.B7 V362B 2015 (Browse shelf) | Available | 2015000001931 |
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HD69 .B7 U523 Understanding brands : by 10 people who do | HD69 .B7 U673B Building brand identity : | HD69 .B7 V342B Branding / | HD69.B7 V362B 2015 Brand aid : | HD69 .B7 V363G Global brand strategy : | HD69 .B7 V363G Global brand strategy : | HD69 .B7 W433D Designing brand identity : |
Includes bibliographical references and index.
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