Trend-driven innovation / Henry Mason [and three othors] ; designed by Maria Isabel Reyes.
By: Mason, Henry [author.].
Contributor(s): Mattin, David [author.] | Luthy, Maxwell [author.] | Dumitrescu, Delia [author.] | Reyes, Maria Isabel [designer].
Material type:
BookPublisher: Hoboken, N.J. : John Wiley & Sons, 2015Description: xiii, 352 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781119076315.Call No.:
HF5415.5
M376T 2015
Other title: Beat accelerating customer expectations : trend-driven innovation.Subject(s): Customer relations | Customer behaviorBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.5 M376T 2015 (Browse shelf) | Available | 2016000002905 |
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Includes bibliographical references and index
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