Kapferer on luxury : how luxury brands can grow yet remain rare / Jean-Noeel Kapferer.
By: Kapferer, Jean-Noël [author].
Material type:
BookPublisher: London : Kogan Page, 2015Description: 228 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780749474362.Call No.:
HD9999.L852
K363K 2015
Subject(s): Luxuries -- Marketing | Luxury goods industry | Product managementBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HD9999 .L852 K363K 2015 (Browse shelf) | Available | 2016000005106 |
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| HD 9999 .L852 G562 Global luxury trends : | HD 9999 .L852 G562 Global luxury trends : | HD 9999 .L852 G877L Luxury talent management : | HD9999 .L852 K363K 2015 Kapferer on luxury : how luxury brands can grow yet remain rare / | HD9999 .L852 K363L The luxury strategy : | HD 9999 .L852 K363L 2012 The luxury strategy : | HD 9999 .L852 K363L 2012 The luxury strategy : |
Includes bibliographical references and index
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