Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan.

By: Ryan, Damian [author.].
Material type: materialTypeLabelBookPublisher: London : KoganPage, 2017Edition: Fourth edition.Description: xxxv, 424 pages : illustrations (black and white).Content type: text Media type: unmediated Carrier type: volumeISBN: 9780749478438.Call No.: HF5415.1265 R926U 2017 Subject(s): Internet marketing | Social media | Strategic planningGeneral Note: Includes index.
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HF5415.1265 R926U 2017 (Browse shelf) Available 2017000001855

Includes index.

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