AI in marketing, sales and service : how marketers without a data science degree can use AI, big data and bots / Peter Gentsch
By: Gentsch, Peter [author].
Material type:
BookCopyright date: Switzerland : Palgrave Macmillan, ©2019Description: xix, 271 pages : color illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9783319899565.Call No.:
HF5415.125
G467A 2019
Subject(s): Marketing -- Data processing | Artificial intelligence | Big dataBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.125 G467A 2019 (Browse shelf) | Available | 2019000001196 |
Includes bibliographical references and index
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