BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE

Your cart is empty.

Consumer behavior and advertising involvement : selected works of Herbert E. Krugman / [edited by] Edward P. Krugman

By: Krugman, Herbert E.
Contributor(s): Krugman, Edward P [ed.].
Material type: materialTypeLabelBookSeries: Marketing and consumer psychology series / Curtis P. Haugtvedt series editor.Publisher: New York, N.Y. : Routledge, c2008Description: 344 p. : ill.ISBN: 9780805857887.Call No.: HF5822 K783C Subject(s): Advertising -- Psychological aspects | Consumer behaviorBibliography, etc. Note: Includes bibliographical references and indexes
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
Current location Call number Status Date due Barcode
Main Campus
Book Shelves 		HF5822 K783C (Browse shelf) Available 201109220020

Includes bibliographical references and indexes

There are no comments for this item.

to post a comment.


- Copyright © 2022 Library and Learning Space -

Powered by Koha