Marketing management / Philip Kotler, Kevin Lane Keller ,Alexander Chernev

By: Kotler, Philip [author].
Contributor(s): Keller, Kevin Lane [author] | Chernev, Alexander [author].
Material type: materialTypeLabelBookCopyright date: Harlow : Pearson, ©2022Edition: 16th Edition, Global Edition.Description: 605 pages : color illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292404813.Call No.: HF5415.13 K674M 2022 Subject(s): Marketing -- ManagementBibliography, etc. Note: Includes bibliographical references and index
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HF5415.13 K674M 2022 (Browse shelf) Checked out 2024-08-05 2023000000152

Includes bibliographical references and index

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