Biagi, Shirley. Media/impact : an introduction to mass media / Shirley Biagi - 4th ed. - Belmont, Calif. : Wadsworth Pub. Co., c1999 - 428 p. : ill. (some col.) Includes bibliographical references and index ISBN: 0534548105 Subjects--Topical Terms: MASS MEDIA LC Class. No.: P90 / B523M 1999