Baker, Michael J. <br/><br/>
Marketing strategy and management 

 - 2nd ed. 
 - Hampshire :  Macmillan,  1993 
 - 560 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT<br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF5415.13  / B34M 1992