Russell, J. Thomas  1941- <br/><br/>
Kleppner's advertising procedure 

 - 13th ed. 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  1996 
 - 799 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING
<br/><br/><label>LC Class. No.: </label>HF5823  / R877K 1996