TY  - BOOK
AU  - Hatton,Angela
AU  - Worsam,Mike
TI  - Effective management for marketing 1996-97
AV  - HF5415.13 H377E
PY  - 1996///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - MARKETING
KW  - MANAGEMENT
ER  -