TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing management: analysis, planning, and control
AV  - HF5415.13 K674M 1972
PY  - 1972///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - MARKETING
KW  - MANAGEMENT
ER  -