TY  - BOOK
AU  - Cunningham,William H.
AU  - Cunningham,Isabella C.M.
AU  - Swift,Christopher M.
TI  - Marketing : a managerial approach
AV  - HF5415 C866M 1987
PY  - 1987///
CY  - Cincinnati, Ohio
PB  - South-Western
KW  - MARKETING
ER  -