French, Warren A. <br/><br/>
Views of marketing : a reader 

 - New York, N.Y. :  Harper & Row,  1979 
 - 316 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>MARKETING--ADDRESSES, ESSAYS, LECTURES
<br/><br/><label>LC Class. No.: </label>HF5415  / F736V