Cowley, Don, ed. <br/><br/>
Understanding brands : by 10 people who do 

 - London :  Kogan Page,  1998 
 - 222 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BRAND NAME PRODUCTS<br/>BRAND NAME PRODUCTS--MARKETING
<br/><br/><label>LC Class. No.: </label>HD69 .B7  / U523