Jones, John Philip, ed. <br/><br/>
International advertising : realities and myths 

 - Thousand Oaks, Calif. :  Sage,  2000 
 - 412 
<br/><br/><label>ISBN: </label>0761912452 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING<br/>ADVERTISING MEDIA PLANNING<br/>ADVERTISING, COMPARISON
<br/><br/><label>LC Class. No.: </label>HF5823  / I573