Kinnear, Thomas C.  1943- <br/><br/>
Marketing research : an applied approach 

 - 4th ed. 
 - New York, N.Y. :  McGraw-Hill,  1991 
 - 856 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING RESEARCH<br/>MARKETING--MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF5415.2  / K566M 1991