TY  - BOOK
AU  - Bland,Michael
AU  - Theaker,Alison
AU  - Wragg,David
TI  - Effective media relations : how to get results
AV  - HD59 B526E
PY  - 1996///
CY  - London
PB  - Institute of Public Relations
KW  - PUBLIC RELATIONS
KW  - MASS MEDIA AND BUSINESSS
ER  -