Schultz, Don E. <br/><br/>
Integrated marketing communications 

 - Lincolnwood, Ill. :  NTC Business,  1994 
 - 218 
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMMUNICATION IN MARKETING<br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF5415.123  / S384I