Piirto, Rebecca <br/><br/>
Beyond the marketing power mind of psychographics games 

 - Ithaca, N.Y. :  American Demographics,  1992 
 - 263 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING RESEARCH<br/>PSYCHOGRAPHICS<br/>CONSUMERS
<br/><br/><label>LC Class. No.: </label>HF5415.13  / P547B