TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Kanuk,Leslie Lazar
TI  - Consumer behavior
SN  - 0133729885
AV  - HF5415.32 S343C 1997
PY  - 1997///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - CONSUMER BEHAVIOR
KW  - MOTIVATION RESEARCH (MARKETING)
N1  - Includes bibliographical references and indexes
ER  -