TY  - BOOK
AU  - Evans,Joel R.
AU  - Berman,Barry
TI  - Marketing : study guide
AV  - HF5415 E926M 1987
PY  - 1987///
CY  - New York, N.Y.
PB  - Macmillan Pub. Co.
KW  - MARKETING
KW  - HANDBOOKS, MANUALS, ETC
KW  - SALES MANAGEMENT
ER  -