TY  - BOOK
AU  - Croft,Michael J.
TI  - Market segmentation : a step-by-step guide to profitable new business
AV  - HF5415.127 C763M
PY  - 1994///
CY  - London
PB  - Routledge
KW  - MARKET SEGMENTATION
KW  - MANAGEMENT
KW  - NEW BUSINESS ENTERPRISES
ER  -