TY  - BOOK
AU  - Imber,Jane
AU  - Toffler,Betsy-Ann
TI  - Dictionary of advertising and direct mail terms
AV  - HF5803 I423D
PY  - 1987///
CY  - New York, N.Y.
PB  - Barron's
KW  - ADVERTISING
KW  - DICTIONARIES
KW  - ADVERTISING, DIRECT-MAIL
ER  -