Hinkle, Charles L. <br/><br/>
Cases in marketing management : issues for the 1990s 

 - 2nd ed. 
 - Englewood Cliffs, N.J. :  Prentice Hall,  1992 
 - 650 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF5415.13  / H57