TY - BOOK AU - Stone,Merlin AU - Woodcock,Neil AU - Machtynger,Liz TI - Customer relationship marketing : get to know your customers and win their loyalty AV - HF5415.55 S766C 2000 PY - 2000/// CY - London PB - Kogan Page KW - CUSTOMER RELATIONS KW - RELATIONSHIP MARKETING KW - CUSTOMER SERVICES ER -