TY  - BOOK
AU  - Field,Christopher,ed
TI  - New strategies for marketing information technology
AV  - HD30.213 F534N
PY  - 1996///
CY  - London
PB  - Chapman & Hall
KW  - MANAGEMENT INFORMATION SYSTEMES
KW  - INFORMATION TECHNOLOGY
KW  - INDUSTRIAL MANAGEMENT
KW  - DATA PROCESSING
ER  -