TY  - BOOK
AU  - Pride,William M.
AU  - Ferrell,O.C.
TI  - Study guide marketing : concepts and strategies
AV  - HF5415 P742S 1995
PY  - 1995///
CY  - Boston, Mass.
PB  - 
KW  - MARKETING
KW  - PROBLEMS, EXERCISES, ETC
ER  -