Yale, David R. <br/><br/>
The publicity handbook : how to maximize publicity for products, services & organizations 

 - Lincolnwood, Ill. :  NTC Business Books,  1991 
 - 358 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PUBLIC RELATIONS<br/>ADVERTISING
<br/><br/><label>LC Class. No.: </label>HD59  / Y343P