Louviere, Jordan J. <br/><br/>
Analyzing decision making : metric conjoint analysis 

 - Newbury Park, Calif. :  Sage,  1988 
 - 95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR--MATHEMATICAL<br/>DECISION-MAKING--MATHEMATICAL MODELS
<br/><br/><label>LC Class. No.: </label>HF5415.32  / L688A