TY  - BOOK
AU  - Doole,Isobel
AU  - Lowe,Robin
TI  - International marketing strategy : contemporary readings
AV  - HF1416 D664I
PY  - 1997///
CY  - London
PB  - International Thomson Business Press
KW  - EXPORT MARKETING
KW  - MANAGEMENT
KW  - CASE STUDIES
ER  -