TY  - BOOK
AU  - Hutt,Michael D.
AU  - Speh,Thomas W.
TI  - Business marketing management: a strategic view of industrial and organizational markets 
SN  - 0030206332
AV  - HF5415.13 H877B 1998
PY  - 1998///
CY  - Fort Worth, Tex.
PB  - Dryden Press
KW  - MARKETING
KW  - INDUSTRIAL MARKETING
KW  - MANAGEMENT
N1  - Includes bibliographical references and indexes
ER  -