TY  - BOOK
AU  - Schultz,Don E.
AU  - Kitchen,Philip J.
TI  - Communicating globally : an integrated marketing approach
AV  - HF1416 S384C
PY  - 2000///
CY  - Lincolnwood, Ill.
PB  - NTC Business
KW  - EXPORT MARKETING
KW  - MANAGEMENT
KW  - COMMUNICATION, INTERNATIONAL
KW  - CASE STUDIES
ER  -