Advertising in society :  classic and contemporary readings on advertising's role in society / 
[edited by] Roxanne Hovland, Gary B. Wilcox 
 - Lincolnwood, Ill. :  NTC Business,  1990 
 - 522 p. :  ill. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>0844231770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING--SOCIAL ASPECTS--UNITED STATES--20TH CENTURY
<br/><br/><label>LC Class. No.: </label>HF5813 .U6  / A383