TY  - BOOK
AU  - Chaston,Ian
TI  - Customer-focused marketing : actions for delivering greater internal and external customer satisfaction
AV  - HF5415.13 C427C
PY  - 1993///
CY  - London
PB  - McGraw-Hill
KW  - MARKETING
KW  - MANAGEMENT
KW  - CONSUMER SATISFACTION
KW  - CUSTOMER RELATIONS
ER  -