Hoge, Cecil C. <br/><br/>
The electronic marketing manual 
 The electronic marketing manual : integrating electronic media into your marketing campaign 

 - New York, N.Y. :  McGraw-Hill,  1993 
 - 480 
<br/><br/><label>Subjects--Topical Terms: </label><br/>TELEMARKETING--HANDBOOKS, MANUALS
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / H633E