TY  - BOOK
AU  - Salz,Nancy L.
TI  - How to get the best advertising from your agency : how it works, how to work with it... a management primer for advertisers
AV  - HF6178 S249H
PY  - 1983///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - ADVERTISING
KW  - ADVERTISING AGENCIES
ER  -