TY - BOOK AU - Riffe,Daniel AU - Lacy,Stephen AU - Fico,Frederick G. TI - Analyzing media messages : using quantitative content analysis in research AV - P93 R533A PY - 1998/// CY - Mahwah, N.J. PB - Lawrence Erlbaum Associates KW - CONTENT ANALYSIS (COMMUNICATION) KW - MASS MEDIA KW - RESEARCH KW - METHODOLOGY KW - STATISTICAL METHODS ER -