TY  - BOOK
AU  - Blaich,Robert
AU  - Blaich,Janet
TI  - Product design and corporate strategy : managing the connection for competitive advantage
AV  - HF5415.153 B524P
PY  - 1993///
CY  - New York, N.Y.
PB  - McGraw-Hill
KW  - NEW PRODUCTS
KW  - UNITED STATES
KW  - MANAGEMENT
KW  - PRODUCT MANAGEMENT
KW  - DESIGN, INDUSTRIAL
ER  -