TY  - BOOK
AU  - Bird,Drayton
TI  - Marketing insights and outrages
SN  - 0749432152
AV  - HF5415.12 .G7 B572M
PY  - 2000///
CY  - London
PB  - Kogan Page
KW  - MARKETING
KW  - GREAT BRITAIN
KW  - COMMUNICATION IN MARKETING
KW  - MARKETING LITERATURE
N1  - A collection of pithy pieces from marketing magazine
ER  -