Vitale, Robert P. Business to business marketing : analysis & practice in a dynamic environment / Robert P. Vitale, Joseph J. Giglierano - Australia : South-Western, c2002 - 534 p. : ill. (some col.) Includes bibliographical references and index ISBN: 0324072961 Subjects--Topical Terms: INDUSTRIAL MARKETING LC Class. No.: HF5415.1263 / V572B