TY  - BOOK
AU  - Keegan,Warren J.
TI  - Global marketing management
T2  - CRC series : modern mechanics and mathematics
SN  - 0130615064
AV  - HF1416 K433G 2002
PY  - 2002///
CY  - Upper Saddle River, N.J.
PB  - Prentice-Hall International
KW  - EXPORT MARKETING
KW  - MANAGEMENT
KW  - CASE STUDIES
N1  - Includes bibliographical references and index
ER  -