TY  - BOOK
AU  - Zyman,Sergio
AU  - Brott,Armin
TI  - The end of advertising as we know it
SN  - 0471225819
AV  - HF5823 Z952E
PY  - 2002///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - ADVERTISING
N1  - Includes index
ER  -